Mobile Apps

With maximum number of mobile users around the globe, the use and trend of smart phone is getting very common. This craze and trend of using technology has not only build the world of mobile applications (mobile apps) but it has also created its own economy where every day hundreds of apps are created and sold.
So what actually are these mobile apps and why are they dominating the tech world is a question of interest?
Now, let’s get into it!
Mobile apps can be best defined as internet applications that run onmobile devices such as mobile phones, Smartphones, PDAs and so on. Mobile apps are usually available through application distribution platforms such as Google Play, Apple store, Windows phone store etc. They frequently serve to provide users with similar services to those accessed in PCs.
Mobile has become the latest frontier for both small and large scale corporate businesses. They are now more into building mobile apps as it allows customers to have their information at their fingertips. In this techno era, everything is online and so are your customers. They make searches and even shop online. If your business is online with an app that your users can download to their devices, your business makes good impression with increased sales! Also, many apps are in the form of game that entertains, aware and help your customer to stay connected with you. With the right apps and a Smartphone, life is much easier. So, why not to enhance your business with mobile apps?
“The very best real estate mobile app will make it easy for the visitor to quickly navigate to the information they are seeking”, says Randi Thornton, one of the leading Search Engine Optimisation Consultant at SEOGoogleGuru.
“When talking about the value proposition of a mobile app I think the most important thing we are trying to do is create and maintain a conduit of communication with our constituents. Having a mobile app presence has become just as important to us as having a website- and, you could argue, maybe even more important”, says John Hermes, VP for Information Technology, Oklahoma Christian University.
Analyst estimates that download of apps in 2013 will range from 56 to 82 billion. In 2017, there could be 200billion downloads according to ABI research. Below we have some topmost used mobile apps in the world.
Google Maps is the most frequently used mobile app in the world, according to GlobalWebIndex data on global smartphone users in Q2 of 2013. The top three apps after Google's popular mapping tool are Facebook (44% of smartphone users), YouTube (35% of users) and Google+ (30% of users). Source: (http://mashable.com/2013/08/05/most-used-smartphone-apps/)
For shopping purpose, eBay and Amazon apps topped the list, attracting 13 million and 12 million unique users, respectively.
“Retailers are finding that consumers are willing to use smartphone apps to enhance their shopping experience, and this data shows usage of shopping apps is growing,” said Don Kellogg, Director of Telecom Insights at Nielsen.
With these statistics, you might want to include your app in future cutting edge list and gain more customer intimacy.  If so, then VIS is your complete solution which allows you to create and deliver enterprise mobile apps quickly and easily. They are extremely usable and look great across multiple mobile platforms. Just remember to email us at info@visnetwork.com.au or simply dial 0431 041 875. We are just a call away from you.